Luxmax Visual Metaphor for Clean

The design idea of the Luxmax Instant Stain Remover Wipes is inspired by its core function, removing stains instantly. The packaging centers on bold, minimalist typography with a conceptual twist: the product title on the front starts partially removed, and on the back, it disappears completely, visually representing the product’s cleaning power. To guide the audience, a sentence at the bottom of the front reads: “See the back for the result.”
On the reverse side, they find the phrase “This product works fast!”, surrounded by faint traces of the removed title, echoing the stain-removal effect. This interactive design not only captures attention but also communicates the product benefit instantly and memorably, making the package itself part of the experience.